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Senior Manager, BU Innovation

Company: Tyson Foods
Location: Springdale
Posted on: January 13, 2020

Job Description:

The Senior Manager BU Innovation is responsible for management of the business activities related to innovation for the brands categories they are assigned and has total responsibility to deliver an innovation pipeline. This role develops long and short-term strategies new product and package ideas and go-to-market approaches that will achieve corporate growth through innovation and deliver on profit volume and share objectives. The role also directs the activities of innovation and consulting agencies as appropriate. This position will lead and train innovation direct report s with various levels of experience and must also influence senior leaders from the BU Channel Marketing R D Culinary Insights Supply Chain Operations Finance and Strategy in order to successfully drive future growth. She he must have a deep understanding of innovation success factors and be a forward thinker problem solver and proven collaborator challenging the status quo to support strategic decisions. He she must have a strong knowledge base of innovation marketing consumer insights business brand strategy and P L management.Essential Duties & Responsibilities:Develop and implement the innovation pipeline and innovation strategies feeding the long range and annual plans for assigned categories reflecting overall corporate and business unit goalsLead development and execution of product and packaging innovation projects including concept development feasibility validation product and packagingR&D business proposal and approval project execution customer sell in and tracking of in-market performanceWork in our innovation project management packaging and specification systems to advance projects with the cross functional teamAct as liaison with all other corporate functions to ensure business initiatives receive necessary focusCreatively identify opportunity areas for growth by effectively using syndicated research and trend data primary market research and competitive intelligenceDevelop meaningful consumer positioning for all innovation product lines that creates added value versus competitive and effectively communicate product advantages to consumersWork collaboratively with insights, R&D, Channel Marketing, and the BU to identify new ideas build research and development plans screen ideas and food and optimize our innovation offerings to meet consumer operator needs and have a clear POD vs. our competitorsWork hand-in-hand with the sales and channel marketing organization to understand and integrate operator and or distributor strategies into innovation pipelineProactively work with these partners to own innovation forecast accuracy maximization of opportunities and development of plans to deliver against JBP objectivesBuild relationships with external innovation agencies and other suppliers in the development and implementation of marketing strategies and programsManage direct report s training on innovation process and overseeing projects they own to ensure they stay on time and on track and any issues that arise are resolved successfullyLeverage synergies across retail and foodservice channels to maximize idea scaleAct as an expert and advisor to other Tyson InnovatorsPartner with PMO organization to ensure compliance with Stagegate process design and supporting systemsRequirements:Education: Bachelor s Degree required; MBA or BBA preferredExperience: 6 plus years of experienceComputer Skills: Standard computer skills requiredCommunication Skills: Strong communication and presentation skills are requiredSpecial Skills: A highly motivated leader with the ability to devise an excellent solution in unstructured situations. Proven ability to effectively manage multiple projects in a dynamic environment is required. Strong collaborator with demonstrated ability to lead cross functional teams and direct reports.Travel: 12 or more trips per year

Keywords: Tyson Foods, Springdale , Senior Manager, BU Innovation, Accounting, Auditing , Springdale, Arkansas

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