Senior Manager, Customer Focused Innovation
Company: 0053 Tyson Prepared Foods, Inc.
Posted on: September 20, 2023
Job Purpose/Summary (The "What"):
The Senior Manager, Customer Focused Innovation is responsible for
management of the business activities related to innovation for the
key strategic customer accounts they are assigned and has total
responsibility to deliver an innovation pipeline. This role
develops long and short-term strategies, new product and package
ideas, and go-to-market approaches that will achieve corporate
growth through innovation and deliver on profit, volume, and share
This position will lead cross functional teams from across the
enterprise (BU, Customer Planning, Sales, R&D, Culinary,
Insights, Supply Chain, Operations, Finance and Strategy) to
develop and execute innovation initiatives from inception to
commercialization for our partner accounts in order to successfully
drive future growth.
She/he must have a deep understanding of innovation success
factors, and be a forward thinker, problem solver and proven
collaborator, challenging the status quo to support strategic
decisions. He/she must have a strong knowledge base of innovation,
project leadership, marketing, consumer insights, business/brand
strategy, and P&L management.
Essential Duties and Responsibilities (The "How"):
- Develop and implement the innovation pipeline and innovation
strategies feeding the long range and annual customer strategic
plan, reflecting overall corporate and business unit goals
- Lead development and execution of product and packaging
innovation projects from need sate understanding through
commercialization including concept development, feasibility
validation, product and packaging R&D, business proposal and
approval, project execution, customer sell in and tracking of
- Work in our innovation project management, packaging, and
specification systems to advance projects with the cross functional
- Act as liaison with all other corporate functions to ensure
business initiatives receive necessary focus
- Creatively identify opportunity areas for growth by effectively
using syndicated research and trend data, primary market research
and competitive intelligence
- Develop meaningful consumer positioning for all innovation
product lines that creates differentiated added value versus
competition and effectively communicate product advantages to
- Work collaboratively with Insights, R&D, Customer Planning,
Sales and the BU to identify new ideas, build research and
development plans, screen ideas and food prototypes and optimize
our innovation offerings to meet consumer/operator needs.
- Work collaboratively with Insights and R&D to identify new
ideas, build research and development plans, screen ideas and food
and optimize our innovation offerings to meet consumer needs and
have a clear POD vs. our competitors.
- Work hand-in-hand with the Sales and Customer Planning
organization to understand and integrate operator and/or
distributor strategies into innovation pipeline. Proactively work
with these partners on innovation forecast accuracy, maximization
of opportunities, and development of plans to deliver against JBP
- Manage innovation process and overseeing projects they own to
ensure they stay on time and on track, and any issues that arise
are resolved successfully.
- Leverage synergies across retail and foodservice channels to
maximize idea scale
- Act as an expert and advisor to other Tyson
- Partner with PMO organization to ensure compliance with
Stagegate process design and supporting systems
- Education: Bachelor's Degree required; MBA or BBA
- Experience: Minimum 6-10 years direct Product Innovation,
Product Development, or Marketing experience preferred. Excellent
knowledge of innovation, marketing strategy, strategic business
analysis, financial planning, and market research fundamentals.
Demonstrated success in leveraging consumer knowledge and insights
to drive business results. Experience reporting to senior
- Computer Skills: MS Office Suite competency including -Excel,
Word, PowerPoint, Teams
- Communication Skills: Strong communication and presentation
skills are required.
- Special Skills: A highly motivated leader with the ability to
devise an excellent solution in unstructured situations. Proven
ability to effectively manage multiple projects in a dynamic
environment is required. Strong collaborator with demonstrated
ability to lead cross functional teams and direct reports.
- Supervisory: N/A
- Travel: 10-15% anticipated
Relocation Assistance Eligible:
1ST SHIFT (United States of America)
Hourly Applicants ONLY -You must complete the task after submitting
your application to provide additional information to be considered
Tyson is an Equal Opportunity/Affirmative Action Employer. All
qualified applicants will be considered without regard to race,
national origin, color, religion, age, genetics, sex, sexual
orientation, gender identity, disability or veteran status.
We provide our team members and their families with paid time off;
401(k) plans; affordable health, life, dental, vision and
prescription drug benefits; and more.
CCPA Notice. If you are a California resident, and would like to
learn more about what categories of personal information we collect
when you apply for this job, and how we may use that information,
please read our CCPA Job Applicant Notice at Collection, click here
Keywords: 0053 Tyson Prepared Foods, Inc., Springdale , Senior Manager, Customer Focused Innovation, Accounting, Auditing , Springdale, Arkansas
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