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Digital Media Buyer

Company: J.B. Hunt Transport Services, Inc.
Location: Lowell
Posted on: May 16, 2022

Job Description:

J.B. Hunt is expanding our digital team This team will collaborate on campaign management, data analysis, and digital strategy to drive strong results for J.B. Hunt. We're hiring a Digital Media Buyer who will be responsible for the day-to-day, hands-on management of our digital campaigns. The ideal candidate is highly analytical, extremely organized, and has a positive attitude. This is a full-time position and includes a competitive salary with comprehensive benefits. This position is onsite in our Northwest Arkansas office. Responsibilities of the Role: Create and manage online marketing campaigns through Facebook, Google, Bing, etc. Daily campaign analysis to drive ongoing optimization. Coordinate with the creative team on digital creative needs and is responsible for regular ad creation and testing. Builds relationships with media vendors and stays up to date with emerging industry trends that may improve the performance of our campaigns. Collaborate with the appropriate teams to support overall business goals. Analyze the effectiveness of campaigns to make informed, data-driven decisions. The Ideal Candidate Is: 2 years of experience in Digital Media Buying or Marketing Analytics role. Bachelor---s Degree in Marketing, Advertising, or related field. Previous experience and demonstrated success in a position where analytical skills were used regularly. Awareness of online marketing best practices. Experience in managing digital B2B and lead generation campaigns is preferred. Self-starter, proactive, and capable of creating solutions and solving problems. Ability to develop comprehensive digital media plans. Ability to juggle multiple priorities while maintaining strong attention to detail. Fast learner who will embrace the opportunity to take on responsibility quickly. Excellent communication skills and the ability to work cross-functionally. Ability to succeed in a fast-paced team environment. Strong computer skills, proficiency in MS Office (specifically Excel), and basic knowledge of CRMs. Facebook Blueprint, Google Ads, Google Analytics certifications a plus.

Keywords: J.B. Hunt Transport Services, Inc., Springdale , Digital Media Buyer, Advertising , Lowell, Arkansas

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